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Don Dodge on The Next Big Thing

DanceJam - MC Hammer's new company

Img_0963 MC Hammer, one of the original rap artists, has a new company called DanceJam. I first met Hammer 7 years ago when I was at Napster. Hammer is a music artist, but he is also a great businessman. 

DanceJam hasn't launched yet, but Hammer gave me a demo of the site. Think about YouTube mashed up with American Idol. Users can contribute their own dance videos to the site for others to see and vote on. The DanceJam people set up "Dance Offs" where they put two dance videos up against each other and have users vote for a winner. After several rounds of voting they declare a winner.

DanceJam has some serious angel investors. Ron Conway and Mike Arrington have already invested, along with several serial entrepreneurs whose names you would know.

There are some obvious revenue possibilities here. The music companies are interested. Advertisers are interested. Keep an eye on this one. It could be The Next Big Thing in music video.

Published Monday, September 17, 2007 9:11 PM by Don Dodge

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About Don Dodge

I have been in the software business for more than 20 years. I started my software career with Digital Equipment Corp, aka DEC, in the database group. I worked with 5 software start-ups over the next 12 years. Forte Software was the first multiplatform object oriented development environment. AltaVista was the first search engine on the web. Napster was the first P2P file sharing network. Bowstreet was the first web services development environment. Groove Networks was the first secure P2P collaboration platform. Now I am at Microsoft...the biggest start-up in the world... working with VC's and start-ups in the greater Boston area. The goal is to help VC's and start-ups be successful with Microsoft, and together, provide great products for our customers.
Don Dodge
Information Worker Productivity
I have been in the software business for more than 20 years. I started my software career with Digital Equipment Corp, aka DEC, in the database group. I worked with 5 software start-ups over the next 12 years. Forte Software was the first multiplatform object oriented development environment. AltaVista was the first sear...

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