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Don Dodge on The Next Big Thing

Free services come with strings attached

MySpace has blocked Photobucket  content again. Robert Scoble reminds us when you host your content on free services nasty crap can happen. TechMeme is flooded with blogs angrily protesting MySpace's actions. The lesson is this; Free services always come with strings attached, limitations, service outages, advertising, and rules that can change at any time without notice.

Consumers sometimes forget the bargain they made in exchange for the free services. Sometimes it means your personal information can be sold or marketed. Other times it means your content is not really yours anymore. Sometimes it means you get to pay for additional services once you are hooked. Or maybe that the rules change over time and the service is unreliable. Most times things work out OK and consumers don't complain too much.

Consumers will put up with hassles and uncertainty in exchange for a "free" service. Businesses will not. Business customers require solid, reliable systems and they are willing to pay for them.

Both markets, consumer and business, are important and potentially profitable. However, the economics and expectations are different for consumers. As an example, Microsoft has 260 million Hotmail consumer users and over 500 million Outlook business users. The terms of service and feature sets are different and so are the business models.

MySpace, YouTube, FaceBook, and other Web 2.0 free services get lots of attention. They are held up as examples of innovation and the new way of doing things. I agree they are fun services but innovative? Depends on your perspective.

There is no such thing as a free lunch. It is an old saying, but worth remembering. You get what you pay for is another that comes to mind.

The MySpace vs Photobucket battle is another reminder why businesses are happy to pay money for reliable services and professional support.  This is true in the software business too. Many businesses gladly pay for software, service, and professional support even when free alternatives are available. You get what you pay for....

Published Thursday, April 12, 2007 7:29 AM by Don Dodge

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Ty Graham said:

The funny thing is... I think myspace is right for blocking photobucket which increasingly wants to brag about their numbers as a growing destination on the net creeping ever closer to competeting with myspace. Then again, photobucket is also right for voicing their disagreement in an open forum about myspace's monopolization techniques to keep their walled garden closed because the internet is an open space not a selfish "your space" or "my space". However, since photobucket is in the business of linking bits of entertainment to and from "my space" and "their space" if I as a user feel "my space" are being violated, I am in my rights to attempt to reclaim the space I created.  Can't we all just get along? Soon, everyone is going to get blipd!

April 13, 2007 1:17 AM
 

Don Dodge on The Next Big Thing said:

The blogosphere is raging about Facebook's use of " my data ". Doc Searls is promoting the idea of VRM

November 26, 2007 11:41 AM

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About Don Dodge

I have been in the software business for more than 20 years. I started my software career with Digital Equipment Corp, aka DEC, in the database group. I worked with 5 software start-ups over the next 12 years. Forte Software was the first multiplatform object oriented development environment. AltaVista was the first search engine on the web. Napster was the first P2P file sharing network. Bowstreet was the first web services development environment. Groove Networks was the first secure P2P collaboration platform. Now I am at Microsoft...the biggest start-up in the world... working with VC's and start-ups in the greater Boston area. The goal is to help VC's and start-ups be successful with Microsoft, and together, provide great products for our customers.
Don Dodge
Information Worker Productivity
I have been in the software business for more than 20 years. I started my software career with Digital Equipment Corp, aka DEC, in the database group. I worked with 5 software start-ups over the next 12 years. Forte Software was the first multiplatform object oriented development environment. AltaVista was the first sear...

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