In contrast to the stellar global performance of Indian IT Services companies, the local software industry has languished. To reap the productivity, societal, and competitive benefits of technology, India needs a vibrant software economy providing innovative solutions that meet the country’s unique needs.
The opportunities for technical innovation in India are truly boundless with 8 million small and mid-sized enterprises, 40 million “tiny businesses”, 700 million people living in 600,000 villages, an unorganized $350 billion retail market, a $2 billion Bollywood industry, a $1.5 billion eGovernance industry, and a $1.6 billion remedial education market.
Innovation and intellectual property will unleash the next wave of growth for India, and Microsoft is committed to building an ecosystem to fuel this growth. You’ll see this branded “India is Innovation” or “i3” for short.
