Latest Blogs

from the Emerging Business Team

Connected Entertainment by Anne-Marie Roussel

Delivering content to 2300 different cell phones: Fonestarz

FoneStarz, based in the UK, has developed a pubishing platform that enables them to deliver video content to 2,300 types of cell phones - an amazing number giving the variety of  phone screen sizes and content formats. Their business is to aggregates, hosts and manages content for mobile devices - to mobile carriers to provide to their subscribers.  The other main differenciators for Fonestarz–compared to similar providers, such as Motricity are their “Daius platform, developed in-house, SQL-based with clustered architecture–connects to carriers and users over regular Internet connections. No applications need to be installed on the carrier systems or on the handset–all handsets with a browser can access the service.  they also have extensive mobile carrier coverage–contracts with 25 major carriers around the world (Vodaphone, Verizon, AT&T, Sprint, T-Mobile, Orange etc) and have signed content contracts with over 130 content providers worldwide  (Disney, Warner, Cartoon Network, National Geographic etc). Their revenue model is revenue-sharing with mobile carriers and advertising–their revenue for FY07 was $10.2M.

Published Tuesday, May 20, 2008 4:18 PM by Anne-Marie Roussel

Comment Notification

If you would like to receive an email when updates are made to this post, please register here

Subscribe to this post's comments using RSS

Leave a Comment

(required) 
(optional)
(required) 
Submit

About Anne-Marie Roussel

Anne-Marie Roussel manages the Entertainment portfolio (Zune, Video, Xbox). She came to Microsoft in December 2005, with over 22 years of IT experience most recently as Vice President, Research at Gartner. During her ten year career at Gartner, she was responsible for Gartner predictions on the future of IT, launched Gartner’s Cool Vendors publication and headed the launch of Gartner’s Internet practice in Europe.
Anne-Marie Roussel
Connected Entertainment
Anne-Marie Roussel manages the Entertainment portfolio (Zune, Video, Xbox). She came to Microsoft in December 2005, with over 22 years of IT experience most recently as Vice President, Research at Gartner. During her ten year career at Gartner, she was responsible for Gartner predictions on the future of IT, launched Gar...

Syndication

  • Subscribe in NewsGator Online
  • Add to Technorati Favorites

Content Part

There is no text for this content part in the database.